ARC Objective:
BACL’s prime focus will be on marginal seats and other seats where Asian voters could make a real difference. We will ssupport Conservative PPCs in outreaching to Asian constituents and win Asian Votes in the 2010 General Elections.
ARC pledge for ‘Election Campaign Support’ includes:
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AsianReach Service
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Support with setting up and strategising canvassing
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Help with fundraising activities
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Lobbying MPs and senior Conservatives for support
ARC Service Features:
- AsianReach service includes data classification using a software service that categories name lists into most probable religion and gender. We accept input in form of CSV or Excel files. (Results are not 100% accurate but sufficiently good to run effective campaigns.) Other features of this service include Multi Faith Calendar to plan targeted local campaigns for specific community sub-groups and translation service to help translate messages into Hindi, Urdu, Punjabi, Gujarati, Tamil and Bengali.
- BACL offers support on Asian Policy Issues. Our team has a broad knowledge base and in-depth understanding of sensitive issues that matters to Asian individuals and community sub-groups. We have also initiated consultation processes on Health, Education, Small Businesses and Community Matters to formalise Asian agenda for the upcoming Conservative Government.
- We assist in strategising and setting up local Asian specific campaigns to outreach various Asian community sub-groups.
- We help with publicity materials including design of leaflets, samples, slogans, text, graphics, photographs, and in refining content to address social, cultural and religious sensitivities.
- Our PR & Media team is planning coordinated media campaigns to extend Conservative message to wider audience and create ripple effect.
- We will support fund raising programmes as we always do.